Annual Rural Health Conference

October 19 & 20, 2017  Colorado Springs, CO


Colorado Rural Health Center’s Annual Rural Health Conference is the only conference in the state dedicated to exclusively rural health issues for rural hospitals, clinics, emergency preparedness entities and other rural health facilities. Our conference provides information, resources and networking opportunities to administrators and executives, primary care providers, quality and technical staff as well as to partners concerned with rural health and access to care. The exhibit hall will have companies with products and services on the forefront of industry trends and of practical use to rural facilities and providers and participants will be able to connect to one another in a meaningful way and bring valuable insight into current issues facing rural communities.



October 19-20, 2017



Marriott Colorado Springs – NEW!
5580 Tech Center Drive
Colorado Springs, CO 80919
This Room Block is Closed



Call 720.248.2749 or



Event Sponsors

The Annual Rural Health Conference will bring over 200 professionals together to experience 20 educational sessions, four keynote speakers and numerous opportunities for networking and connecting with peers. Our CAH Workshop involves hospital CEOs and other leadership staff together for more intimate learning and sharing of best practices solutions and methodology while working together on shared issues and concerns for their hospitals and communities. Your top priorities will be addressed in both the conference and workshop including quality, workforce, policy, payment, health information technology, and creating and maintaining healthy workplaces.

Just announced:


Donna Lynne, DrPH, was sworn in as Colorado’s 49th Lieutenant Governor and Chief Operating Officer on May 12, 2016. She is widely respected as both a leader in the private sector and an expert in the health field.

Prior to assuming her roles in Colorado state government, Dr. Lynne served as the executive vice president of Kaiser Foundation Health Plan Inc. and Kaiser Foundation Hospitals, and as group president responsible for its Colorado, Pacific Northwest and Hawaii regions – overseeing an $8 billion budget, 1.4 million members and 16,000 employees.


Though she is a lifelong athlete, Tricia Downing’s “grit” goes far beyond the playing field. As a leader, coach and mentor, she is one who cares deeply about others, helping them to see opportunities at times when they may only see overwhelming challenges.

Seventeen years ago, Tricia, a competitive cyclist, was hit by a car while riding her bicycle. In the accident, she was paralyzed from the chest down. While
many others may have seen this life-changing tragedy as an insurmountable challenge, Tricia handled it with tenaciousness and grace and found the strength to flourish. Not only did she return to athletics—competing on the world stage in four different wheelchair sports—she founded and directs The Cycle of Hope, a nonprofit organization created to help other female wheelchair users redefine their own lives. She thrives on helping others see their potential and welcomes the role of “coach,” in guiding them to embrace their unique, authentic and powerful lives.



Please Note: Agenda is subject to change.

Thursday, October 19

Keynote and Welcome Address     8:00 – 10:30 a.m

All Presentations will take place in the Ballroom

  • Colorado Rural Health Center Update     8:00 – 8:15 a.m.
         Michelle Mills, CEO, Colorado Rural Health Center
  • Welcome Address     8:15 – 8:30 a.m.
        Donna Lynne, Lieutenant Governor of Colorado
  • Discover Your Inner Champion     8:30 – 10:30 a.m
    Tricia Downing

Break 10:30 – 10:45 a.m.

Breakout Session I

All sessions will occur from 10:45 – 11:45 a.m.

  • Mental Health and Substance Use Issues in Rural Colorado: A Conversation – Part II     Salon F/G
         Charles Smith Substance Abuse and Mental Health Services Administration
         Kimberly Patton Health Resources and Services Administration
  • All for One and One for All     Eagles Nest
         Janet Steinkamp Colorado Department of Human Services,
         MacLean Zehler Outdoor Behavioral Healthcare Council,
         Don Sutton Colorado Department of Public Health,
        Bonnie Jortberg, PhD, RD, CDE Department of Family Medicine
  • Solving the Health Professionals Directory Challenge with “Big Data”    Salon H
         Steve Holloway Colorado Department of Public Health and Environment
  • Meaningful Use, MIPS and MACRA Updates     Rockrimmon
         David Ginsberg, CRHC Senior Advisor, PrivaPlan Associates, Inc


Lunch 11:45 a.m. – 12:45 p.m. 


Breakout Session II

All sessions will occur from 12:45 – 1:45 p.m.

  • Are You Making the Most of Your 340B Program?    Salon H
          Susan Hayes Pharmacy Outcomes Specialists
  • Data Innovations to Inform Rural Health Care Progress     Salon F/G
         Cari Frank Center for Improving Value in Health Care
  • Late Career Physicians: Balancing Respect with Safety     Eagles Nest
         Elizabeth Korinek Coalition for Physician Enhancement
  • Colorado’s HIT Roadmap     Rockrimmon
    Mary Anne Leach Office of eHealth Colorado
    Marc Lassaux Quality Health Networks
    Cindy Wilbur Quality Health Networks

Break 1:45 – 2:00 p.m.

Breakout Session III

All sessions will occur from 2:00 – 3:00 p.m.

  • Recruitment and Retention: Tips and Best Practices for Successful Provider Recruitment    Salon H
         Ashley Mills Colorado Rural Health Center
  • Improving Care in Rural Communities Through Connectivity     Eagles Nest
        Kathy Osborn Colorado Telehealth Network
       Eskedar Makonnen Colorado Telehealth Network
    Tracy Hines 
    Colorado Telehealth Network
  • Cyber Security Panel     Rockrimmon
     David Ginsberg, CRHC Senior Advisor,  PrivaPlan Associates LLC
     Michael Archuleta Mt. San Rafael Hospital
    Ron Bebus
  • Foundations of Team Communication: Eliminating Silos to Improve Patient Care Salon F/G


Break 3:00 – 3:15 p.m.


Thursday PM General Session 3:15 – 5:00 p.m. 

All Presentations will take place in the Ballroom

  • Valley Wide Health Systems     3:15 – 4:30 p.m.
        Dr. Barbara Troy Valley Wide Health System
  • Vital Healthcare Capital, Flexible Financing for a Changing Healthcare System  4:30 – 5:00 p.m.
        Steve Weingarten Vital Health Care
       Lesley Reeder

Happy Hour and Reception  5:00 – 7:00 PM  Aspen Room

While CRHC has taken care to ensure the qualifications of speakers, presenters and moderators at this conference, the opinions, comments and other views made by participants in his/her presentation(s) are not necessarily those of CRHC nor its directors, planning committee or staff.
Friday, October 20

Welcome and General Session 

All Presentations will take place in the Ballroom

  • Colorado Rural Health Center Update     8:00 – 8:15 a.m.
    Michelle Mills, CEO, Colorado Rural Health Center
  • Financing for Capital Improvements and Equipment in Rural Areas      8:15 – 9:15 a.m.
    Jim Maras United States Department of Agriculture

Break 9:15 – 9:45 a.m.


Breakout Session IV   

 All sessions will occur from 9:30 – 10:30 a.m.

  • Reducing the Misuse, Abuse, and Diversion of Prescription Drugs in Colorado     Eagles Nest
    Karen McGovern Colorado Department of Regulatory Agencies,
    Chris Gassen
  • Evolution or Revolution? Innovative Total Reward Strategies     Salon H
    Joesph Pulichene M3 Consulting
  • Back to Basics: Mastering the Fundamentals to Manage Change    Salon F/G
    Tracy Narvet Nside Consulting
    Collette Martin Nside Consulting
  • Network Auditing for HIPAA Compliance     Rockrimmon
    David Ginsberg, CRHC Senior Advisor, PrivaPlan Associates, Inc   


Break 10:30 – 10:45 a.m.


General Session     

All Presentations will take place in the Ballroom
10:45 a.m. –  12:00 p.m.

Care Equity Project: Caring for the Under-Resourcedced with Compassion 

Educational Theatre Program Kaiser Permanente



While CRHC has taken care to ensure the qualifications of speakers, presenters and moderators at this conference, the opinions, comments and other views made by participants in his/her presentation(s) are not necessarily those of CRHC nor its directors, planning committee or staff.


Whether you’re an administrator, provider, quality or clinic director, faculty or staff at a healthcare training program – or a company offering products or services to healthcare facilities –attending the Annual Rural Health Conference is one of the best investments in your continuing education and networking in rural health.


Your support allows us to provide the highest quality programming for our members and other conference participants.

Benefits of Sponsorship! Silver    Gold    Platinum


As a conference exhibitor, your attendance provides our members the opportunity to learn about product and service offerings that may benefit their facility.

Exhibit Booths are Sold Out! – Limited Sponsorship opportunities remain

Benefits of Exhibiting!    Standard   Premium

If you are questioning whether this conference would be a beneficial exhibit opportunity for your company, please contact 720.248.2749.

Download the Exhibitor Prospectus
Exhibit Space

All exhibit and sponsor exhibit space includes the following:

• One 6’x30″ skirted table
• Two chairs
• Breakfast and lunch for duration of conference
• Complimentary high-speed wireless internet

Ballroom Exhibit Area Floorplan

Preassembly Hall Area Floorplan

Note: If you have a large display or banners, please contact to ensure your exhibit area will have sufficient space to accommodate those items.

Package Shipping

There is no charge to ship packages to the hotel.


Marriott Colorado Springs
Attn: Brittany Hunt, Colorado Rural Health Center Event
5580 Tech Center Drive
Colorado Spring, CO 80919

Electrical Hookup

CRHC has negotiated a discounted rate for electrical hookup ($50).  You can select that option during the checkout process.

Note: Complimentary High-Speed Internet Access is available in all guest rooms and all conference meetings rooms/exhibit space.
Exhibit Layout

The location of exhibit tables is designated on a first come, first served basis.  Premium exhibitors and sponsors are given preference for high-traffic, high visibility locations.  The final conference layout will be emailed one week prior to the conference.

Attendee Demographics

The Annual Rural Health Conference is a great opportunity to meet with rural healthcare administrators.  This one and a half day conference attracts hospital administrators and other C-Suite executives, who play significant roles in the day to day operation at their facilities. In fact, 28% of conference participants are C-Suite executives.


Date Time Activity
October. 18 6:00pm – 11:00pm Booth Setup
October. 19 5:30am – 7:00am Booth Setup
October. 19 7:30am – 5:00pm Exhibit Hours (4 scheduled breaks)
October. 20 7:30am – 11:55am Exhibit Hours (2 scheduled breaks)
October. 20 12:30pm Booth Tear Down


CRHC Member Registration $350

Member Registration

Non-Member Rate $510

Non-Member Registration


CAH Workshop

Free for Colorado CAHs

CAH Workshop



Speaker Agreement
Speakers please download, complete and submit this agreement to

Speaker Agreement

Directions for PDF Writable Speaker Agreement

Premium Exhibitors